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How to Create an Effective Customer Persona

How to Create an Effective Customer Persona

How to Create an Effective Customer Persona   Are you having trouble understanding your target market? Do you feel like you’re shooting in the dark when you create marketing materials? If you answered yes to either of these questions, you need to create a customer persona. A customer persona is…
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What is an elevator speech?

What is an elevator speech?

As the largest social media platform in the world, Facebook provides an incredible opportunity for businesses to connect with their target audiences. Here are five reasons why Facebook marketing is so important for business success.
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Tips for Small Business Budgeting

Tips for Small Business Budgeting

Tips for Small Business Budgeting Are you a small business owner looking to get your finances in order? If so, you’re in luck! Check out these tips for small business budgeting to help you get started. When it comes to small business budgeting, there are a few key things you…
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